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Case study 03

re:mood°

An adaptive color line built on one idea: in a world of neutrals, introduce a single intentional interruption. The degree mark is the first point of color, and the whole system unfolds from it, from a pebble blush to a shade range to something you clip to your bag.

Discipline
Brand identity, product design, campaign imagery
Output
Identity system, two products, six shades, two films
Palette
Bone, Mood Brown, Point Coral
Status
Self initiated
re:mood, an adaptive color experience
01 The mood, inspired by you
02 Identity
03 The Drop, it starts with a point
04 The shades, same object different mood
05 The Swipe, tinted lip balm
06 The shades, choose your swipe
07 Carry it, color within reach
08 Carry it, from a point a mood unfolds
Carry your color

Tools

Seedance 2.0Imagen 2FigmaPhotoshop
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